About Genuics

Every team running on data does the same painful dance: collect feedback or operational signals in one tool, export to Excel, build dashboards that take days to make and break the moment a column changes, find something interesting, then leave the entire system to file a ticket somewhere else so someone can actually act on it. By the time the action happens, half the context is lost in the handoff.

Every tool in the stack does one thing well and breaks at the seams. Survey platforms lock you into their idea of what a chart should look like. BI tools are either too rigid for the business team or too complex for anyone outside the data team to touch. Case management tools know nothing about the data that triggered the case. Nobody connects the dots.

What it is

An analytics platform with case management built in, and an AI agent that does the analysis work most teams don’t have time for. Build a dashboard, spot something worth acting on, click the chart, create a case with the underlying data attached. The AI can find the anomaly for you, explain why it happened, and recommend what to do about it. Your team works the case in the same tool where the insight came from. The loop closes without anyone switching apps.

How it's priced

Publicly, with a real free tier, and without a “contact sales” wall. The free tier isn’t a 14-day trial dressed up - it’s actually free, indefinitely, with enough functionality to be useful. Paid plans are listed on the pricing page in dollars. The only “talk to us” tier is genuine enterprise, and that exists because the requirements are real (SSO, HIPAA, dedicated SLA), not to gatekeep pricing.

How it's built

Genuics runs on Google Cloud and Postgres, with a security and compliance posture designed for SOC 2 and HIPAA from the architecture up. The platform handles real data, often sensitive data, and is built accordingly. Genuics has been through extensive security review and continues to invest in compliance work as the customer base grows.

I’m Edvin. I built Genuics.

I spent years in customer experience roles watching the dance described above happen quarter after quarter. Survey tool to Excel to dashboard to JIRA to Slack and back again, with insights dying somewhere in the middle every time. Every tool was decent at its piece and useless at the handoff. I got tired of waiting for someone else to fix it.

So I built the tool I wished existed when I was running VoC programs. The one that doesn’t make you choose between flexible analytics and easy case management. The one with pricing on the pricing page. The one that treats compliance as a foundation, not a feature.

If you’re evaluating Genuics for your team, or you’ve tried it and have thoughts, my email is edvin@genuics.com. That goes straight to me, not a support queue. I read every message and reply to most of them within a day. If you want to see how I think about the product or the analytics market more broadly, I write on LinkedIn and Twitter - both linked in the footer.

Edvin

Toronto, Canada

Data to Action. Whole Team. One Platform.

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